A retail news op-ed article caught my attention recently. It talked about the plight of the retail worker, claiming that associates are treated like “yo-yos” with their schedules.
Retailers have operated with an on-demand approach forever. It’s doubtful that will change anytime soon, especially as technology allows us to understand shopping behavior better than ever before. But the pain that retail store associates feel with regard to their schedules IS REAL. And that pain could lead to lower store performance.